DoApp Inc., an 8-year-old Rochester media technology firm, was acquired this week by the top software firm in the newspaper industry.
Newscycle Solutions bought DoApp to become part of a new mobile division to add to its services for newspapers and expand into television and radio. Bloomington, Minn.-based Newscycle, which is owned by Vista Equity Partners, works with 92 of the top 100 U.S. newspapers as well as 1,200 companies in 45 countries.
Financial terms of the deal were not disclosed.
DoApp co-founder Wade Beavers says Newscycle has worked with DoApp on various projects and the relationship just deepened until this became the logical step. Beavers, now president of Newscycle's mobile division, says this acquisition is good for his company and for Rochester. All 13 employees now have jobs with Newscycle and the division will remain in Rochester in the former DoApp office at 1652 Greenview Drive SW.
"You'll definitely see more employees in Rochester. Newscycle is very strategic on growth," said Beavers. "They plan to stay here."
Beavers co-founded DoApp with Joe Sriver with help from Dave Borrillo in 2008. In the early days, Beavers and Borrillo created early iPhone apps while drinking coffee in Rochester's south Panera eatery. Three DoApp apps were among the first 500 sold on Apple's then-new App Store.
The Newscycle sale marks the third major "exit" for DoApp, since it launched.
In 2012, Raleigh, N.C.-based Axial Exchange acquired mRemedy, which DoApp created with Mayo Clinic. It focused on making patient-focused mobile health-care apps.
DoApp also sold its popular mobile real estate platform to CoreLogic, of Irvine, Calif. in 2014. Borrillo, previously DoApp’s chief operating officer, joined CoreLogic along with all of the DoApp employees working on the real estate app. CoreLogic kept the office in Rochester and it has added several jobs since the acquisition.
“DoApp has led the way for media companies to be the best in their markets with an awesome mobile experience that hasn’t been matched,” said Beavers in Monday's announcement. “Becoming part of the Newscycle family will allow us to create a more complete experience that will take publishers forward and connect them to their audiences across all devices.”