To promote the book, Jordan is hosting Entrepreneurial Bashes with panel discussions featuring some of the people from the book.
Look for Berning to appear in one at the New York Stock Exchange on Oct. 3.
Here's some from a press release that surfaced in my email this morning:
Each leg of the Entrepreneurial Bash features a different group of founders who have agreed to go on record about what it takes to win in any economy. "It's their way of giving back to the business community," says Jordan. If their advice on raising seed capital, hiring the right team, bouncing back from setbacks, and becoming leaner, smarter, and meaner than competitors sparks new startups that generate jobs, that would be an ideal outcome, he adds.
The founders featured in the New York Entrepreneurial Bash include Bonnie Baskin, AppTec Laboratory Services; Glenn Tullman, Allscripts and ECIN; Jim Dolan, The Dolan Company; Mark Tebbe, Answers.com and Lante Corporation; and Al Berning, Hardcore Computer and Pemstar. The event runs from 4:30 to 7 p.m., at the NYSE building, 11 Wall Street, New York City.