Calling all Curemasters

These people know hams. If I lived in an ivory tower and had time to research this type of thing, I'd research how Hormel managed to brand the humble ham as a premium product:

This year marks the 50th anniversary of the Hormel® Cure 81® ham brand, and in celebration we will be honoring current and past Curemasters with a reunion luncheon at Hormel Foods Corporate South Headquarters in Austin. The event is at 11 a.m. Wednesday.
 
One of the highest honors at Hormel Foods, the Curemaster handles the hands-on product decision making, preserving the brand integrity and maintaining the quality that has made Hormel® Cure 81® ham the most trusted and revered brands in the category. Since the ham brand was introduced 50 years ago, Hormel Foods has always had a Curemaster overseeing the legacy of this product line – with only seven receiving the esteemed title.
 
Event Details:
·         Remarks by Hormel Foods Executives
·         Plaque Dedication Ceremony
·         Q & A with six current and past Hormel® Cure 81® Curemasters
·         Private luncheon for Curemasters and their families

Current and past Hormel® Cure 81® Curemasters, including;
–      Al Fleiner, 1973-1977
–      Les Colling, 1977-1990
–      Art Goembel, 1990-2001
–      Larry Huston, 2001-2006
–      Rich Chuick, 2006-2008
–      Brian Hendrickson, 2008-present
Hormel Foods Executives, including;
–              Steve Venenga, Vice President of Meat Products Marketing
–              Thomas Day, Group Vice President of Foodservice
–              Jennifer Johnson, Senior Product Manager, Hormel® Cure 81®
Plaque dedication ceremony